How Lego builds a new Lego set

The $80 Lego Ideas Polaroid OneStep is a 516-piece recreation of the classic 1977 OneStep SX-70 instant camera. Here’s The Verge’s exclusive peek at how it went from fan creation to final product.
Exclusive: Lego’s official version of the classic rainbow stripe Polaroid OneStep SX-70 instant camera gave us a window into Lego’s world.

Build in a box, go try for yourself! #lego #legochallenge #legocollect, lego titanic

Get ready for NINJAGO Dragons Rising with 14 new LEGO sets

The five hardest Lego sets to build 2023

Creative play for kids – Children aged 4 and up can join friends and family members for hours of open-ended building fun with this LEGO Classic

LEGO Classic Creative Monsters 11017 Building Toy Set, Includes 5 Monster Toy Mini Build Ideas to Inspire Creative Play for Kids Ages 4 and Up, Fun

LEGO Animal Crossing - About Us

LEGO Icons Boutique Hotel 10297 Modular Building Display Model Kit for Adults to Build, Set with 5 Detailed Rooms Including Guest Rooms and Gallery : Toys & Games

We Build LEGO Super Mario: The Mighty Bowser, Which is Both Scary and Adorable - IGN

Since 1958, LEGO bricks have met the highest industry standards, so they are consistent, compatible and connect and come apart easily every time and it's still that way today. Powered by a child's imagination for hours of endless fun! Kids can recreate scenes from LEGO Christmas Holiday and play out their own stories with this Minifigure.

Lego Holiday Mini Build Set - Little Christmas Xmas Tree (with Presents) 10245

Build Cad Bane's Ship from Star Wars: The Bad Batch with a New LEGO CON 2022 Reveal

LEGO IDEAS - Submit a Product Idea

LEGO® 40411 Creative Fun 12-in-1: Professor's One Set MOCs

LEGO Sonic the Hedgehog Theme Announced - Four Sets in 2023 - The Brick Fan

LEGO® MINECRAFT - LEGO.com for kids

First look at the new Build a Minifigure (BAM) Q2 2023 selections, including a Unicorn Lion Knight! - Jay's Brick Blog

Eon Life-Sized Sculpture Build it Yourself with LEGO® – Bricker Builds