Porsche Investing in Augmented-Reality Head-Up Displays

Porsche and Hyundai invest millions in a startup to get bigger, better head-up displays for everything from navigation to the racetrack.

Who are the leading innovators in AR/VR head-up displays for the automotive industry?

Augmented Reality (AR) in the Automotive - Guide with Examples

WayRay Augmented Reality HUD for Porsche

DigiLens Gets $25M Boost from Continental for Automotive Augmented Reality « Next Reality

Holographic AR company WayRay raises $80M in a Round C led by Porsche, joined by Hyundai and others - Green Car Congress

VW will introduce heads-up display with augmented-reality in its upcoming electric vehicles

WayRay Augmented Reality HUD for Porsche

In-vehicle infotainment: the heads-up display is about to get a major upgrade

Porsche AG: Porsche invests in Swiss start-up WayRay - Porsche USA

Automotive Head-up Display (HUD) Industry Report, 2021 - ResearchInChina

Augmented Reality in Automotive: Use Cases — Bamboo Apps