Stanley cup: What is the craze really about? It's not hydration.

Why are Stanley cups so popular and selling for hundreds of dollars?

The Stanley Cup is meant to make environmental sense—but is it sabotaging its own ethos?

Stanley Cups Are Just Water Bottles - The Atlantic

Can Other Brands Emulate the Formula for Stanley Cups' Success? - RetailWire

As some consumers ditch Stanley cups, experts weigh overconsumption risks - ABC News

Stanley cup: I paraded mine around NYC to see if I could understand its cultish following.

Is your Stanley Cup REALLY harboring thousands more germs than your toilet bowl? Expert reveals the truth about the hygiene of your favorite water bottle

Is your Stanley Cup REALLY harboring thousands more germs than your toilet bowl? Expert reveals the truth about the hygiene of your favorite water bottle

Why white girls love Stanley cups

There Can Only Be One Stanley Cup. So Which One Is It?